Our Story, Our Promise

We're a brand that intentionally designs products to make you feel good and do good. We stand for welcoming all people, embracing our rebellious sides, and being bold. Above all, we believe being a good human is the most important thing.

Nebraska + Arizona Based

I'm Allie! I thrive in sunshine and will do anything I can to avoid cold weather. I split time in Omaha (my hometown!) and Arizona! We've been in PHX for almost two years now and have fallen in love with desert.

All Apparel Made In House

You heard it right, all our apparel is heat pressed by me! This helps avoid over production, allows for more flexibility with color variation, and let's us launch limited edition collections.

Big Fans Of Prioritizing Mental Health

Our name may throw you off, but don't get it twisted, we prioritize creating products that encourage you to put your well-being first. No one is okay all the time, so we embrace it with humor and an edge!

Where You Can Find Us

We don't have a brick and mortar (yet ;)) but you can catch us at markets year-round in both Nebraska and Arizona! Follow along on my Instagram to keep up with pop-up dates.

Cold Hearted Co Retailers

We're stoked to have partnerships with 50+ stores across the U.S. & Canada that carry our products! If you're interested in being a wholesaler, check out our Faire catalog.

Join The Cold Hearted Club

We recently launched The Cold Hearted Club, our very own exclusive Patreon page where you get to help me design upcoming collections, get exclusive products and discounts, and learn all my BTS tip and tricks for running a business. Come join the party!

I always get compliments and everything is so high quality. I always feel happy when I wear CHC in public because I know people are reading it and it's making their day too!

Olivia S

Mesa, Arizona

I love the messages and colors on the stickers and prints! I'm a therapist who gets tons of comments on these, but my Tomorrow Needs You sweatshirt is my all-time favorite. So comfy and cozy too!

Emmy K

Cedar Rapids, Iowa

Can’t talk enough about this shop!! Everything she has is great quality. 10/10 love her products and The CHC!

Sarah J

Austin, Texas

The Cold Hearted Co has it all. The creative, classy, and sassy designs always brighten my day!

Mikaela A

Phoenix, Arizona

I love CHC gear, everything is always so trendy and cool and makes me feel more trendy than I actually am! Everything has such a positive message around it and spreads light and joy.

Ariel D

Denver, Colorado

My CHC shirts are the first thing I want to grab from my closet, and if I could live in my trucker hat, I would! The message is always meaningful, and they are so well-made. I am always watching for new drops from Allie!

Kali S

Lincoln, NE


Shop Our New Collection

Fall crews, long sleeves, and more are hot off the press!